The Benefits of Responsive eCommerce Web Design
So you’ve just decided to open up your own eCommerce web site. You know what you want to sell and have identified your target market. After all the planning has taken place, you need to decide how to best design your new eCommerce store.
More Efficient, Less Updating
If your website isn’t compatible with smartphones or tablets, you’re losing out on a broad customer base. More than half of the American population now use smartphones on a daily basis to browse the internet.
Increase your future profits by using responsive web design to build your eCommerce store. Responsive web design will allow potential customers to view your store on a broad range of devices, increasing your chance of selling more products to a variety of people.
Improved Search Engine Rankings
Google and other major search engines put a significant amount of emphasis on how a website or eCommerce store is designed. Responsive web design means that search engines will only have one website to crawl and log instead of three separate ones.Another SEOadvantage to using responsive web design is back linking and social media promotion. If you implement three different websites for three different types of devices, you’ll have to promote each one individually. If you use responsive web design to create one website that can be viewed on multiple devices, you only have to create back links to and promote one website via social media.Responsive web design is fast becoming the industry standard for eCommerce websites and online businesses. Take advantage of a larger customer base and improved search engine ranking by building a responsive web design eCommerce store today.